AWARD: Silver
Sensations by Compliments Chilean Olive Oil
PRIVATE BRAND: Sensations by Compliments
RETAILER: Sobeys
COUNTRY: Canada
CATEGORY: G9. Packaged Goods
AGENCY: Fish out of Water Design

BRIEF:
To grow awareness, convey the premium quality and inspire trial of the Chilean olive oil. Design uses a clear label for clean look on shelf, has stylized product naming, short romance copy for easy understanding of the product without clutter. Simple line illustration aids in recognition.

CREDITS:

• Brand Manager: Bonnie McCrone
• Art Director: Charlene Codner
• Account Supervisor: Jennifer Harvey
• Production Manager: Todd Monk