Bem me Quer

• RETAILER: Modelo Continente Hipermercados SA
• COUNTRY: Portugal
• CATEGORY: B4. Holiday Or Limited-Edition
• AGENCY: Sonae MC  Packaging & Design Team

CREDITS:

• Sonae MC Packaging & Design Team
• Designer: Inês Brito

SUMMARY:
Bem me Quer, is a brand with a seasonal image, idealized with the intuition of being the perfect gift to offer.

This year the image was inspired by the details and love that we wrap a gift.

The concept multiplies itself in 3 moments: Christmas mood, Easter mood and generic mood. This generic mood is present in Continente stores throughout the year.

The charming details punctuate and decorate the packaging creating a distinct and special image. Combining simplicity and beauty it results in a light and bright package, standing out in the linear for its uniqueness, making it the perfect gift!