PHOTOGRAPHY GUIDELINES
To ensure fair and equal judging all entries must be photographed and presented in a consistent and standardized manner. Please follow the directions carefully. All entries must be photographs of actual packages. High-resolution digital files must accompany all entries.
Please name each image file V24-(Entry Name)
Individual
1 photograph of the front of the package, taken on a white background with no reflection or shadow or
All files should be 300dpi JPGs, approximately 6” x 6”.
Only one photo will be used.
Please name each image file
V24-(Entry Name)
New Brand
1 photograph of a grouping of 3-7 packages (a variety of products, structures
All files should be 300dpi JPGs, approximately 6” x 6”.
Only one photo will be used.
Please name each image file
V24-(Entry Name)
Redesigned Brand
2 photographs – one each of the old and new package design, taken on a white background with no reflection or shadow or other adornment.
All files should be 300dpi JPGs, approximately 6” x 6”.
Only one before and one after image will be used. Each should be labeled on the bottom fifth of image BEFORE or AFTER in 24 point Helvetica.
Please name each image file
V24-(Entry Name)
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