CANVAS

Category: B1. New Brand
Retailer: Canadian Tire
Country: Canada
Agency: Jackman Reinvents

Project
Canvas is the newest brand for the Home and the Seasons exclusively available at Canadian Tire. The packaging was designed to reflect the core pillars of Canvas – versatility, accessibility, and inspiration. It also showcases the great style and design of products through inspirational photography.

Credits:
Senior Brand Consultants – Lauren Turchet and Daniel Gotlib
Brand Manager – Unha Park
AVP, Private Label Brand – Anthony Wolf

Agency: Jackman
Raymond Ludwin, Christian Hanson, Anthony Swaneveld