EARLY BIRD
ENTER TODAY!- Dates 11.14.2025-12.12.2025
- All works presented must have been available for sale to the public for the first time from November 2024 to November 30, 2025.
- The Vertex Awards is exclusively for brands owned by retailers/private brands/private label/own brands.
STANDARD
Dates: 12.13.2025-1.16.2026- Dates: 12.13.2025-1.16.2026
- All works presented must have been available for sale to the public for the first time from November 2024 to November 30, 2025.
- The Vertex Awards is exclusively for brands owned by retailers/private brands/private label/own brands.
LATE
Dates: 1.17.2026-1.31.2026- Dates: 1.17.2026-1.31.2026
- All works presented must have been available for sale to the public for the first time from November 2024 to November 30, 2025.
- The Vertex Awards is exclusively for brands owned by retailers/private brands/private label/own brands.
VERTEX LIVE!
The new for 2026 Vertex Live brings the entire Private Brand industry together on two global stages: Broadway in New York City and the creative center of Amsterdam. This is where Private Brand takes its rightful place in the spotlight, and where the world’s best retailers share the insight, strategy, and thinking behind their award-winning Private Brands. The experience is immersive, interactive, and built for executive-level networking with retailers, suppliers, manufacturers, agencies, and solution partners. It feels like TED Talks meets the Golden Globes, with powerful ideas, meaningful conversations, inspiring content, and of course, the awards themselves.
Vertex Live is the experience the Private Brand industry has been waiting for. Sponsorships are available, and tickets go on sale January 1, 2026.
NEW YORK CITY
May 7, 2026
Broadway – Times Square
New York City, NY, USA
AMSTERDAM
May 18, 2026
Tobacco Theater
Amsterdam, The Netherlands
The Vertex Awards are the only global competition devoted exclusively to the art ofPrivate Brand package design. The awards are judged by a highly esteemed panel of industry experts from around the world and awarded based on Creativity, Marketability, and Innovation. The awards were created by Christopher Durham the president of the Velocity Institute and Phil Russo the publisher of Global Retail Brands.
